In collaboration with Planned Parenthood of Wisconsin, we are extremely proud to introduce CHOICE Hard Seltzer.
Reproductive Rights are under attack in America and without the protections provided under the Landmark Roe v. Wade Supreme Court decision, abortion could become illegal in our home state of Wisconsin.
We created this hard seltzer named “CHOICE” to support a woman’s fundamental right to make her own personal and private health care decisions.
We invoke the memory of the late Supreme Court Justice Ruth Bader Ginsberg, a valiant advocate for choice, by encircling our can with her famous collar.
5% of the profits of this beverage will be donated to Planned Parenthood of Wisconsin, a statewide organization at the forefront of providing reproductive healthcare and protecting reproductive rights.
Join our owner Kirk Bangstad and Minocqua Brewing Company Super PAC Executive Director Sarah Yacoub tonight on the Up North Podcast at 7pm on Devil Radio 92.7 and WAUK 540 AM, The 'SHA 101.1, where we'll talk about this new release and the threats to reproductive rights with special guests Tanya Atkinson, President of Planned Parenthood Advocates of Wisconsin, and Dr. Morgan Mandigo, Harvard/Oxford/Johns Hopkins trained obstetrician and gynecologist.
CHOICE will be available in stores throughout Wisconsin the third week of February. Call your favorite liquor store today to ask if they'll carry it.
If you can't wait until then, go to our online store and buy your commemorative CHOICE t-shirt or poster.